{"title":"Home page","description":null,"products":[{"product_id":"showerhead-filter-for-scale-removal","title":"Velveau Filtered Showerhead — Soft Water for Softer Hair","description":"\u003cdiv id=\"vv-pdp\" style=\"max-width:820px;margin:0 auto;font-family:Helvetica,Arial,sans-serif;color:#1a1a1a;line-height:1.6;\"\u003e\n\u003cstyle\u003e#vv-pdp h3{font-family:Georgia,serif;font-size:22px;margin:26px 0 10px;color:#111}#vv-pdp p{font-size:16px;margin:12px 0}#vv-pdp li{font-size:16px;margin:8px 0}#vv-pdp .lead{font-size:19px;font-style:italic;color:#444}#vv-pdp .steps{display:flex;gap:14px;flex-wrap:wrap;margin:14px 0}#vv-pdp .step{flex:1;min-width:180px;background:#f6f1ea;border-radius:10px;padding:16px}#vv-pdp .step b{display:block;font-family:Georgia,serif;font-size:17px;margin-bottom:6px}#vv-pdp table{width:100%;border-collapse:collapse;margin:14px 0;font-size:15px}#vv-pdp td,#vv-pdp th{border-bottom:1px solid #e5ded4;padding:10px;text-align:left}#vv-pdp th{font-family:Georgia,serif}#vv-pdp .faq b{display:block;margin-top:14px}#vv-pdp .guar{background:#111;color:#fff;border-radius:10px;padding:18px 22px;margin:20px 0}#vv-pdp .guar b{color:#fff}\u003c\/style\u003e\n\u003cp class=\"lead\"\u003eYour water was the problem. Filter it at the source — and watch your hair and skin change.\u003c\/p\u003e\n\u003cp\u003eYou can buy every serum, mask, and bond-builder on the shelf — but if your shower water is loaded with chlorine and hard-water minerals, it is working against you every single day. That squeaky feeling after a shower is not clean; it is mineral buildup and chlorine drying out your hair and skin.\u003c\/p\u003e\n\u003cp\u003eVelveau filters it out at the source. A multi-stage filter core reduces chlorine, sediment, and the hard-water minerals that leave hair dry, brittle, and dull — so the water running through your hair is soft, clean, and kind.\u003c\/p\u003e\n\u003ch3\u003eWhy you will love it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSofter, shinier hair\u003c\/strong\u003e — wash after wash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalmer, smoother skin\u003c\/strong\u003e that does not feel stripped\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eYour products finally work\u003c\/strong\u003e — less buildup fighting them\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStronger, even pressure\u003c\/strong\u003e from the precision filter plate\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo-minute install\u003c\/strong\u003e — no tools, no plumber\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow it works\u003c\/h3\u003e\n\u003cdiv class=\"steps\"\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e1. Twist it on\u003c\/b\u003eFits any standard shower arm in about two minutes.\u003c\/div\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e2. Filter at the source\u003c\/b\u003eThe multi-stage core reduces chlorine and hard-water minerals before the water touches you.\u003c\/div\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e3. Refresh every 60–90 days\u003c\/b\u003eSwap the cartridge in seconds — or set it on subscription and save 20%.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch3\u003eVelveau vs. a $19 plastic filter\u003c\/h3\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003e\u003c\/th\u003e\n\u003cth\u003eVelveau\u003c\/th\u003e\n\u003cth\u003eCheap plastic filter\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinish\u003c\/td\u003e\n\u003ctd\u003eMatte black or polished chrome\u003c\/td\u003e\n\u003ctd\u003eGlossy plastic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFiltration\u003c\/td\u003e\n\u003ctd\u003eMulti-stage, replaceable core\u003c\/td\u003e\n\u003ctd\u003eLoose beads that exhaust fast\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefills\u003c\/td\u003e\n\u003ctd\u003eOn subscription, delivered on time\u003c\/td\u003e\n\u003ctd\u003eOften none — replace the whole unit\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIn your bathroom\u003c\/td\u003e\n\u003ctd\u003eBelongs in a beauty routine\u003c\/td\u003e\n\u003ctd\u003eLooks like a hardware part\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003ch3\u003eQuestions, answered\u003c\/h3\u003e\n\u003cdiv class=\"faq\"\u003e\n\u003cb\u003eWill it fit my shower?\u003c\/b\u003e\u003cp\u003eYes — it twists onto any standard shower arm in about two minutes.\u003c\/p\u003e\n\u003cb\u003eHow often do I change the filter?\u003c\/b\u003e\u003cp\u003eAbout every 60–90 days. A refill subscription sends a fresh one on time and saves 20%.\u003c\/p\u003e\n\u003cb\u003eMatte black or chrome?\u003c\/b\u003e\u003cp\u003eYour aesthetic — both use the same filter core.\u003c\/p\u003e\n\u003cb\u003eWhat does it filter?\u003c\/b\u003e\u003cp\u003eIt is designed to reduce chlorine, sediment, and hard-water minerals. [Confirm exact media with your supplier before advertising specifics.]\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"guar\"\u003e\n\u003cb\u003eSofter water, or we make it right.\u003c\/b\u003e Try Velveau at home and feel the difference. [Set your guarantee window and terms here.]\u003c\/div\u003e\n\u003cp\u003e\u003cem\u003eIncluded: 1 Velveau Filtered Showerhead in your finish + 1 filter cartridge. Refills sold separately or on subscription.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"VELVEAU","offers":[{"title":"Polished Chrome","offer_id":48389335154933,"sku":"SU00080186-Electroplating","price":89.0,"currency_code":"USD","in_stock":true},{"title":"Matte Black","offer_id":48389335187701,"sku":"SU00080186-Black","price":89.0,"currency_code":"USD","in_stock":true},{"title":"Cart","offer_id":48389335220469,"sku":"SU00080186-Filter element","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0811\/9104\/3317\/files\/velveau-hero-black.jpg?v=1783660893"}],"url":"https:\/\/getvelveau.com\/collections\/frontpage.oembed","provider":"VELVEAU","version":"1.0","type":"link"}